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Fiat500byGucci launches JCDecaux's Marylebone Tower

The Marylebone Tower is the only outdoor site to be used for a wider campaign, booked by WPP agencies Maxus and Kinetic, using press titles such as Vogue, Harpers, Elle, and Esquire, and the websites of GQ, Vogue and Marie Claire. The ad, adapted by Krow, shows a sultry model draped over the car ...

Hachette Filipacchi launches Elle iPhone app

Hachette Filipacchi is expanding its Elle brand onto the mobile platform with the launch of a...on convenient platforms. Users can bookmark their favourite content to the My Elle section and use the app to post links to their Facebook and Twitter profiles. Hachette Filipacchi launched its Elle horoscope iPhone app in March as well as its first iPad product, featuring a free app for Elle Collections, its ...

IPC appoints Jhan Rushton ad director for InStyle

of publishing experience, including nine years at Hachette Filipacchi representing brands such as Elle, Red ...

The outsider who's beating the rhythm at Drum

Reading: Hegarty On Advertising by Sir John Hegarty Favourite media: In Style, Living etc, Elle ...

Taking the plunge into IP

the mistakes. We failed early in a pet business. We hired the world's first dog supermodel (Elle MacPherson ...

Report sheds light on digital consumption of glossy mags

regularly read at least one of Vogue, Elle, Tatler, Harpers, Vanity Fair, Marie Claire, In Style and Grazia ...

Veet rolls out summer wax strip campaign

The campaign by Live Breathe launches this weekend and runs for five weeks. It features press ads in women s magazines Elle, Cosmopolitan, In Style, Now, More and Look, supported by sampling and experiential activity. Sampling will run in Leeds, London, Bristol, Manchester, Birmingham, Newcastle ...

Hachette's Red wins Consumer Mag of the Year

sister title Elle Decoration won Specialist Consumer Magazine of the Year. Times Higher Education ... Elle Decoration Hachette Filipacchi UK International Consumer Magazine of the Year WINNER ... HIGHLY COMMENDED - Michelle Ogundehin - ELLE Decoration - Hachette Filipacchi UK Editor of the Year ...

Going live: What brands must consider when creating live content

-streamed the Elle Style Awards, says live content works best when there is some sort of exclusivity involved. Giving ...

NatMag boss de Puyfontaine lands Hearst International role

of Lagard re's flagship title Elle in 16 countries, including the UK and US. Lagard re will continue to own the "Elle" trademark while receiving royalties and overseeing the title's "brand consistency ...

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