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Going live: What brands must consider when creating live content
09 Jun 2011 | by Nicola Clark
-streamed the Elle Style Awards, says live content works best when there is some sort of exclusivity involved. Giving ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
