Search results for Elle Mcpherson

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Customer publishing: The evolution of engagement

director at My-wardrobe.com to Elle's Melissa Dick joining ASOS, the fusion of editorial and brands ...

Shoe retailer Dune launches first UK print campaign

The activity will include full- and double-page display ads that will run from now until October in fashion titles including Grazia, Marie Clare, Elle, Vogue and Stylist. It will also include a bespoke four-page fashion feature shoot in Grazia and a four-page pullout special in Stylist. Rachael Slaney, head ...

EBay redoubles marketing efforts for fashion offering

The autumn ad push will run across print and outdoor media. Double-page print ads will appear in Vogue, OK!, Look, Grazia, Stylist, Elle and Red, from 31 September, and the outdoor activity will begin in October. The ads, created by BBH, will showcase the brand products, focusing on the savings shoppers can ...

MAGAZINE ABCs: Glamour extends lead in women's sector

. Glamour also outsells Elle and Marie Claire combined. I m very pleased Glamour has outshone the market ... of confidence returning to the market in general." Elle, published by Hachette Filipacchi, remained Vogue ... .5% -5.6% 14 Vogue Cond Nast 210,561 0.0% 0.1% 15 Elle (U ...

Fashion magazines are losing ad revenue and readers

six months, according to industry estimates. Elle, for example, has lost 12% of its ad pages year ...

Elle US cosies up to Stardoll's 8m users

partnership with Elle US and its editor Malina Joseph....'s community. The Hachette Filipacchi title will benefit from Stardoll hosting links to popular Elle blogs such as Street Chic and Fashion Spotlight as well as to the online-only spin-off title Elle Girl . Stardoll ... executive of Stardoll, said: "Stardoll's partnership with Elle legitimizes Stardoll as an ideal platform ...

Media ABCs: That's so last month

group publisher for Hachette Filipacchi's Elle, Elle Decoration and Real Homes, adds that the same ... ,125 4.7 25.6 Vogue 220,084 0.5 1.8 Elle UK 203 ...

Media: Double Standards - Online fashion: Jimmy Choos or Louboutins?

, such as Stylefinder.com and Handbag.com, compare with brand extensions such as Elle.com? Handbag.com's fashion ... online. The success of a site such as Elle.com will be about how they commission editorial in a platform ...

Elle magazine launches branded clothing range in the US

LONDON - Elle magazine is expected to move into a branded clothing line in the US, and to roll out...The US retailer Kohl s is expected to announce this week that it has signed a contract with the magazine to sell the range across its 300 stores. Elle magazine s range is expected to roll out across ... , Elle secured 26 one-off pieces from the world s top designers, including Mulberry, Dior, Versace ...

Hachette plans Elle Collections fashion title spin-off

LONDON - Hachette Filipacchi UK is to launch Elle Collections, a guide to the coming season...says that audience for the magazine are ABC1 women aged 25-35 who are core Elle readers or designer-obsessed fashion magazine buyers. Elle magazine has already produced one spin-off in the shape of Elle ... -promote using Elle, Red and Elle Decoration, as well as the soon-to-be-launched Elle Hot 10 e-newsletter and Red ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.