Click on a filter below to refine your search.
Enfatico, the WPP marcoms firm created to specifically service its global Dell relationship, has...offer at Enfatico. McGinnis will report into Cohn Wolfe CEO Donna Imperato. AxiCom Europe will remain ... in the unravelling of Enfatico, which was launched in 2007 amid considerable hype. Last year, however, WPP decided to fold Enfatico into its Y R advertising brand, after being plagued with problems since its inception. ...
Enfatico, WPP's standalone global behemoth initially built to service one single client, Dell, has ... of April. No matter. If Enfatico, recently submerged into Y R Brands following Dell concerns about ... and criticised by a jury of its often-anonymous peers, the Y R move constitutes what to many was Enfatico ...
-fareast-language:#0400; mso-bidi-language:#0400;} Sir Martin Sorrell's move to amalgamate Enfatico, the agency ... . Certainly, that was how the US press was interpreting it. The Enfatico fiasco: isn't this all Dell's fault ... been called worse names before now, but the Enfatico breakdown will have hurt. The Enfatico model ...
Just 16 months after launching Enfatico to service the global Dell business, WPP has folded...A statement from Enfatico said that the move was a "strategic decision" that "responds to the current economic environment by allowing Enfatico to tap Y R's available resources for Dell and other ... of how the business will be serviced in the UK. Torrence Boone, the chief executive of Enfatico who ...
LONDON - WPP has folded its agency Enfatico, set up to service Dell globally, into its Y&R Brands..., Wunderman, Burson-Marsteller and Landor. Enfatico said the move "responds to the current economic environment by allowing Enfatico to tap Young Rubicam Brand's available resources for Dell and other clients". It insisted that Enfatico remains a stand-alone brand alongside Young Rubicam Brand's other companies ...
LONDON - WPP has folded Enfatico, the standalone multi-discipline agency it set up to service...Normal 0 An Enfatico spokesman said the move was a "strategic decision" that allows Enfatico "to tap Y R's available resources for Dell and other clients". Torrence Boone, chief executive of Enfatico, will now report to Y R Brands chief executive Peter Stringham instead of WPP chief executive Sir ...
LONDON - Enfatico, the agency set up by WPP last year to service Dell, is cutting 8% of its global...-fareast-language:#0400; mso-bidi-language:#0400;} Enfatico announced the redundancies on its blog , which links ... marketing efforts and Boone said that Enfatico must "in turn, streamline our business". In the memo Boone ... . The cuts come as it emerges that Omnicom's DDB network is following the route of Enfatico by setting up a ...
Enfatico, the WPP agency set up to service the global Dell account, has appointed Ronnie Job...He will report to Torrence Boone, Enfatico's global chief executive. WPP recently acquired parts of the PeopleGroup business, including Adpeople, which won Dell's £75 million pan-European creative account in June 2006. ...
LONDON - Enfatico, the WPP agency set up to run Dell globally, has appointed Ronnie Job, chief...the Project Da Vinci, before WPP formally named its new global agency Enfatico. Boone joined from Digitas ... the Dell business EMEA business. Now at Enfatico he will continue to lead the European operations working ... to building Enfatico's success is going to be its entrepreurial culture that he and Boone want to instil ...
LONDON - Enfatico, the WPP agency set up to specifically service computer giant Dell, has named...Speaking exclusively to Media Week, Torrence Boone, Enfatico global chief executive, said: "MediaCom is executing against the work and the goal is to fold in MediaCom resources to Enfatico ... large the media department would be. Job, who will oversee Enfatico from London, set up Copenhagen ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
