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Dell reviews select Y&R Brands creative business

. To house the business, WPP set up a stand-alone agency Enfatico, which dealt with both the media and creative accounts when it won the $4.5bn ( 2.9bn) business. However, in April 2009, WPP folded Enfatico into its Y R Brands division. At the time, an Enfatico spokesman said the move was a "strategic decision ...

Wunderman hires Janet Snedden and Nick Fletcher to senior roles

appointed Nick Fletcher as head of account planning. Fletcher joins the agency from Enfatico, where he held ...

WPP folds Enfatico into Y&R Brands

Just 16 months after launching Enfatico to service the global Dell business, WPP has folded...A statement from Enfatico said that the move was a "strategic decision" that "responds to the current economic environment by allowing Enfatico to tap Y R's available resources for Dell and other ... of how the business will be serviced in the UK. Torrence Boone, the chief executive of Enfatico who ...

 

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