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Enfatico sets out in-house media plans

LONDON - Enfatico, the WPP agency set up to specifically service computer giant Dell, has named...Speaking exclusively to Media Week, Torrence Boone, Enfatico global chief executive, said: "MediaCom is executing against the work and the goal is to fold in MediaCom resources to Enfatico ... large the media department would be. Job, who will oversee Enfatico from London, set up Copenhagen ...

WPP's Project Da Vinci to become Enfatico

to service computer giant Dell, has been given the name Enfatico....identity for Project Da Vinci," Enfatico chief creative officer Ken Segall said. "We believe Enfatico ... , but WPP plans to transfer the responsibilities for the computer giant's media to start-up agency Enfatico's London office. Buying responsibilities will lie with WPP's trading arm GroupM, while Enfatico, which ...

 

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