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WPP targets 6% staff reduction across UK, Europe and North America

% of revenue. Following this, WPP cut 8% of jobs at Enfatico , the agency set up to service Dell ...

WPP folds Enfatico agency into Young & Rubicam Brands

LONDON - WPP has folded its agency Enfatico, set up to service Dell globally, into its Y&R Brands..., Wunderman, Burson-Marsteller and Landor. Enfatico said the move "responds to the current economic environment by allowing Enfatico to tap Young Rubicam Brand's available resources for Dell and other clients". It insisted that Enfatico remains a stand-alone brand alongside Young Rubicam Brand's other companies ...

WPP forms partnership with Omniture with $25m investment

2, OgilvyOne, RMG, Wunderman, Enfatico, specialist agencies Schematic, VML and Zaaz, Group M, 24 ...

Dell signs up as MTV Europe Music Awards sponsor

Vinci until WPP named it Enfatico in June. ...

Enfatico sets out in-house media plans

LONDON - Enfatico, the WPP agency set up to specifically service computer giant Dell, has named...Speaking exclusively to Media Week, Torrence Boone, Enfatico global chief executive, said: "MediaCom is executing against the work and the goal is to fold in MediaCom resources to Enfatico ... large the media department would be. Job, who will oversee Enfatico from London, set up Copenhagen ...

WPP acquires stake in Czech digital agency

. Last month, Enfatico, the full service agency set up by WPP to service Dell, acquired a majority stake ...

City Republic: Will WPP reinvent the agency-client relationship?

LONDON - WPP's Enfatico could prove the value of scale for agency and client and when it comes...Will Enfatico hit the right notes for WPP? Just a few years ago, agencies used to moan and groan ... with the newly-named Enfatico network ("emphatic" in Spanish) for computer giant Dell. Enfatico is also a term ... of another ilk there are in the Dell deal vary but Enfatico is already employing 600 people around the world ...

WPP's Project Da Vinci to become Enfatico

to service computer giant Dell, has been given the name Enfatico....identity for Project Da Vinci," Enfatico chief creative officer Ken Segall said. "We believe Enfatico ... , but WPP plans to transfer the responsibilities for the computer giant's media to start-up agency Enfatico's London office. Buying responsibilities will lie with WPP's trading arm GroupM, while Enfatico, which ...

 

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