30 May 2012
| by Daniel Farey-Jones
in which WPP operates". The other five of the big six advertising groups, including WPP s biggest ...
in 2010 and $13m in 2011.
Publicis Groupe's chief executive Maurice L vy was paid 6.2m in 2010 and 3 ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
.com. Feel it for real".
The Gambling Reform Society Perception Group (GRASP) and one consumer ...
that the ad was intended to promote social gambling, hence the use of a group, rather than lone gambling ...
, that the characters in the ad simply entered a casino as a group of friends and nothing of their self-image or self ...
29 May 2012
| by Daniel Farey-Jones
The Mission Marketing Group-owned agency's London office will manage B2B communications across all of Aviva's UK business areas life and pensions, general insurance and healthcare.
The business was previously split between several agencies including Teamspirit, CST The Gate and Curious.
CST The Gate ...
29 May 2012
| by Matthew Chapman
WPP-owned database marketing company KBM Group has acquired a majority stake in France...30% of the group's total revenues of more than $16bn ( 10bn) and the network aims to pull in 35 ...
resources with its sister agency KBM Group.
The company is also focusing its media agencies more ...
28 May 2012
| by Arif Durrani
network DDB "needed some help", according to Sir Martin Sorrell, chief executive of rival holding group
25 May 2012
| by Sara Kimberley
The Co-operative Group is set to appoint Leo Burnett to handle its £50m advertising account....and John Lewis marketer Gill Barr as its group marketing director.
Leo Burnett was unavailable ...
24 May 2012
| by Maisie McCabe
, which is part of The Mission Marketing Group and has clients including WKD and Domino's.
Before ...
24 May 2012
| by Jeremy Lee
2008: Adam Eve opens for business
March 2008: Bell's, Telegraph Media Group and Westfield become ...
24 May 2012
| by Maisie McCabe
Arcadia, the retail group owned by Sir Philip Green, is reviewing its £4 million media planning...The parent group of BHS, Topshop and Topman is understood to have approached media agencies ahead of a pitch through the consultant Rania Robinson.
Carat was appointed to the BHS media account in January 2010 without a pitch after the merger of BHS into Arcadia the previous year. It was the media ...
24 May 2012
| by Jeremy Lee
of creativity had made it a more attractive option than other groups that had approached them.
...