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will be decided by a select judging group. The award will go to the entry that judges deem has embraced bold ...
A state-owned Chinese group, Bright Food, has bought a 60% stake in cereal company Weetabix....MAYBE - CELIA PRONTO, MARKETING AND ECOMMERCE DIRECTOR, FORD RETAIL GROUP British brands have expanded internationally by exploiting their reputation for quality, design, creativity ... GOLDSTONE, FORMER GROUP MARKETING DIRECTOR, PREMIER FOODS The elements of the marketing strategy ...
Unilever s senior vice-president of marketing, Marc Mathieu, has been named the most powerful marketer in Britain, topping Marketing s annual Power 100 ranking, sponsored by Engine. Mathieu inspired the marketing community last October with his strategy urging a more magic, less logic approach ...
Publishing (Random House Group) AUTHORS' PROFILE Stefan Olander is vice-president of digital sport ...
by Tesco s Richard Brasher, included Saj Arshad, group marketing director, Vodafone, Nina Bibby, global ... Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Newspaper Independent Print Just-Eat.co.uk (Just Eat) WCRS/Engine 02 Priority Moments VCCP ...
managing director, group development, Martin George, said McAnena had made a significant contribution ...
Virgin Group has hired James Tipple, former vice-president of marketing for Yahoo! EMEA, to the new...Tipple, who joined Virgin Group last month, left Yahoo! at the start of the year following a major ... . At Virgin, Tipple reports to Ian Rowden, partner and chief marketing officer for Virgin Group, who joined ... out potential new categories and regions for the Virgin brand to enter. Under Rowden, Virgin Group ...
Engine Group, the parent company of agencies WCRS, Partners Andrews Aldridge and Jam, has created a...and Kimberly-Clark discussing their downturn strategies. Engine executive creative director Steve Aldridge ... aisle. The Engine cover team comprised Aldridge together with Richard Donovan, senior art director ...
Havas, the French group behind Euro RSCG and MPG, has unveiled a 9% rise in net income to €120m...Growth in all regions produced a 5.6% rise in revenues to 1.65bn, with a net new business total of 1.4bn. David Jones, the group chief executive, said: "It was another strong year for Havas driven by aggressive growth in digital, double digit results in emerging markets and the growth from our major global ...
to shift toward real-time bidding. Marco Bertozzi, the EMEA MD of Publicis Groupe's VivaKi Nerve Center ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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