29 May 2012
| by Daniel Farey-Jones
The Mission Marketing Group-owned agency's London office will manage B2B communications across all of Aviva's UK business areas life and pensions, general insurance and healthcare.
The business was previously split between several agencies including Teamspirit, CST The Gate and Curious.
CST The Gate ...
25 May 2012
| by Daniel Farey-Jones
at the agency. ( Campaign )
Marketing
Thomas Cook has appointed a new group chief executive, ending its ...
of Premier Farnell , the Leeds-based engineering company, has been appointed to the role. ( Marketing ...
to head of brands and engagement. ( Marketing )
Directories brand Yell has parted company with group ...
23 May 2012
| by Helen Edwards, PPA Business columnist of the year
. They are often pivotal in business-to-business purchasing, exacerbated by group decision-making.
A deadlocked ...
23 May 2012
| by Matt Cartmell
on Lloyds Banking Group in late 2011. Santander is believed to have been using Brunswick on an interim ...
18 May 2012
| by Gemma Charles
. Identification of key online websites, groups, accounts and conversations: Identified key word search strings ...
groupings, such as channel authority, interaction, content dynamic, competitor analysis, etc ...
17 May 2012
| by Alex Brownsell
Insurer Direct Line Group has hired former HSBC marketer Mark Evans to the role of director.... He began his career at Mars and has subsequently held marketing positions at 118118.
The group ...
government in 2008.
Vlemmiks said the appointment would help Direct Line Group to "supercharge" its ...
15 May 2012
| by Nicola Clark
Unilever s senior vice-president of marketing, Marc Mathieu, has been named the most powerful marketer in Britain, topping Marketing s annual Power 100 ranking, sponsored by Engine.
Mathieu inspired the marketing community last October with his strategy urging a more magic, less logic approach ...
15 May 2012
| by Sara Luker
The Extreme Group is on the hunt for a PR agency to help it become one of the world's leading...-by-project basis by grouping brands together for briefs. It is thought this is the first time it has looked ...
against its Crazy Bastards show, described as an 'uncensored Jackass'. The Extreme Group formed in 1995 ...
14 May 2012
| by Alec Mattinson
College Group has continued the restructure of its financial PR business with the hire of Kreab...banks including Evolution Securities and KBC Peel Hunt. Earlier this month, College Group hired Hill ...
10 May 2012
| by Matt Cartmell
. Despite this momentary gaffe, Prudential director of group public affairs and policy Miles Celic describes ...
Government Affairs Group 2005 Communications team, Ken Clarke Conservative Leadership Campaign 2001 ...