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Taming the data deluge

, head of retention at Sport England, says the 'eating plans' could be useful if blended with other tools ... to be added to current tools,' she adds. Maurel's role at Sport England is to use data to help various ...

Real Digital opens first regional sales office

business from the north of England as well as supporting existing client activity. All print ...

Guardian News & Media launches Open Platform

in England to world carbon emissions by country. New data is added to the store each day. Open Platform is a ...

The week in Marketing: 28 October 2008

of England are the most likely to be sent commercial mail after their death. The most-affected area is Hull ...

Cricket body appoints Alchemetrics to build customer database

LONDON - The England and Wales Cricket Board has appointed data specialist Alchemetrics to create...communications and to build loyalty. Francis Wallinger, managing director of Alchemetrics, said: "England ... ." Will Collinson, marketing and new media manager at England and Wales Cricket Board, said: "The ECB sees ... is the national governing body for cricket in England and Wales, with its headquarters at Lord's in London. ...

National Trust hands legacy brief to TDA

, to communicate with its 49,000 volunteers in England, Wales and Northern Ireland. ...

FA plots global fans membership activity

target ex-pats and overseas supporters who choose to follow England as their second team. In recent years, the global appeal of the Barclays Premier League, combined with the high profile of England ... priority booking for tickets to England matches as well as discounts. The FA reserves 45,000 tickets ...

Financial brands rein in spend over credit fears

, according to the Bank of England. ...

Jewish Care to launch direct response dementia campaign

The charity , which provides support for isolated and vulnerable Jews in London and South East England, faces an annual 1.5m operating deficit. It has asked Cascaid to create a direct mail and targeted press ad campaign to raise financial support for its work. The campaign will coincide with next ...

East of England Tourism appoints Arvato for membership drive

LONDON - East of England Tourism has appointed relationship marketing agency Arvato Loyalty...as managing ongoing communications and bookings across East of England Tourism s relationship management ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.