Aviva signs radio deal to promote health insurance
20 Feb 2012 | by Maisie McCabe
national station in England in October 2010, and earlier this month, it reported a weekly reach of 3 ...
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When social media turns bad: dealing with negative comments
26 Apr 2012 | by David Benady
-bar-eating steward who saves a penalty for England from Holland striker Robin Van Persie. Tweets included comments ...
Brit Insurance marketing cuts threaten cricket sponsorship
31 Jan 2012 | by John Reynolds
sponsorship of the England cricket team in doubt....The company, which sponsors the elite England cricket team, has entered into a 30-day consultation ... and communications director Mark Jones has already left. Brit signed a four-year deal with the England and Wales Cricket Board (ECB) in 2009 to sponsor the England team. However, a source familiar with the situation ...
MoneySupermarket.com promotes wider savings with Las Vegas ad
06 Jan 2012 | by Alex Brownsell
, MoneySupermarket.com director of consumer marketing, said: "In a year where the Bank of England predicts ...
The Annual 2011: Top 10 celebrity ads
16 Dec 2011 | by Staff
1. 0 2 England rugby team VCCP's O2 ad went beyond the usual rugby cliches to deliver a warm and humorous spot that stirred up a sense of passion that was unfortunately lacking on the pitch during England's Rugby World Cup campaign. A rare example of a sports team ...
RSA backs 'Big Society' volunteering initiative
13 Jul 2011 | by Gemma Charles
, Wales, Northern Ireland and England. There will also be partners for counties and major cities as well ...
Friends Provident reviews media account
16 Sep 2010 | by Mark Banham
to be part of the expanded brief. Friends Provident sponsors the England and Wales Cricket Board ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
