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ADVERTISING & PROMOTION: Supermarkets put cash before basic questions

as the first person in the north of England known to survive a ruptured liver. I recall feeling oppressed ...

MARKETING FOCUS: Looking back on ’96

, which paid pounds 4m for a four-year sponsorship of the England football team and claims to have ...

NEWS: HOTLINE

services from England and Northern Ireland, and handle all direct mail, promotions and sales literature. ...

CAMPAIGN CRAFT: THE CREATIVE ISSUE; Will new guidelines spell the end of insurance wrangles?

, which is always taken out by the agency when relevant. On one shoot, which took place in England over ...

MARKETING MIX: Persuaders persuaded

to England. In the end, I tracked down the only importer and took delivery when I-got home. Now ...

NEWS: Mark Lees in move to JWT Manchester as creative director

ten. In the end, we missed England too much. Besides, it was all getting a bit too easy over ...

MEDIA: FORUM; Should regional media ownership worry the ITC?

Newspapers - has an interesting portfolio in the South- east of England. MAI brought the Meridian ... activities in the North of England. Last week, United sources were letting it be known that the sale ...

ADVERTISING & PROMOTION: Green Flag kits out for ad fight

of brand exposure it achieved through the sponsorship of the England football team. Green Flag ... , Fuji, Philips and MasterCard. The company paid pounds 4m to sponsor the England team s training ... its brand values through advertising. The England sponsorship has quickly established the Green ...

MARKETING MIX: PROFILE; Concert’s maestro: Kathleen Flaherty * Business Marketing director * BT

after work. Establishing a social life in England has been important as her husband is still ...

MEDIA: PERSPECTIVE; Archive research might spark more creativity in radio

is adequate to good and the other 95 per cent has, as someone described the average England fast bowler ...

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