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COMMENT: PLATFORM; Divine PR intervention isn’t all we need

. The latest advertisement from the Church of England sets out to challenge the stereotypical image from ... across as dithering and dowdy. That is not a fair reflection of the Church of England ...

ANALYSIS: PRESS RELATIONS; Tackling the conflicts of business and sport

Football Union and the English Professional Rugby Union Clubs - the organisation representing England ... unilaterally, the RFU has had to face the threat of England s expulsion from the Five Nations championship ... of the negotiations. Compounding the problem, the England squad has not yet trained together this season in a ...

ADVERTISING & PROMOTION: Sponsors are just the ticket

. Forget bad hair advertising - it could be the answer to the Church of England s prayers. Deals ...

CAMPAIGNS: SPORT; The Derby gets a dose of salts

as England s opening Euro 96 soccer fixture against Switzerland. Objectives To fight back ... t beat them, join them principle, this team liaised with the FA to co-promote England s opening game ... for regional papers. Lester Piggott and England footballer David Platt took part in staged photo ...

NEWS: Shandwick Scotland gains control of UK regional network

Shandwick International has handed overall control of its UK regional network to its Scottish office. Shandwick Scotland head Helen McCree has been promoted to the new position of MD of its regional PR business in Scotland, Northern Ireland and the north of England. According to McCree ...

CRAFT: PORTFOLIO; Ivan Zacharias

and Ireland. I counted the stamps in my passport the other day, he says. I ve been over to England 25 ...

MARKETING MIX: HOBBY HORSE; C of E needs gusto if it is to become church of the 90s

I don t know about the Church of England or the Blessed Virgin Mary but I m having a bad hair day...I don t know about the Church of England or the Blessed Virgin Mary but I m having a bad hair ... word). The Church of England needs Bad hair day , well, like it needs a bad hair day. Such a ... Cathedral for less than Half a Crown , the Church of England will have won an IPA Advertising ...

MARKETING MIX: The castaway client

Winners Cup and Scotland annihilated England 3-2 at Wembley. ...

MEDIA: WHAT THE PAPERS SAY; Bad hair message gets the brush-off

Coverage of the Church of England s Bad Hair Day campaign received balanced coverage....Coverage of the Church of England s Bad Hair Day campaign received balanced coverage. The style and content of the campaign was designed to attract the attention of a younger, streetwise audience and hence, by definition, to irritate traditionalists. News coverage portrayed ...

NEWS: BT tests McGrath for Hoskins role

situations. The former England soccer coach, Terry Venables, the Pakistan cricketer, Wasim Akram ...

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