to remove filtersCAMPAIGN DIRECT: REVIEW (IN ASSOCIATION WITH ROYAL MAIL)
05 Dec 1997 | by GRAHAM KING, creative director at Marke
detailing BA services out of Scotland, Northern England and Europe, plus a supporting item ...
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FCA! depicts Wales as the ideal place to relax on holiday
19 Dec 1997 | by MAIRI CLARK
in England can reach the Welsh border in two hours or less. The through-the-line campaign focuses ...
Coaches to carry ads across UK
11 Sep 1997 | by JANE BAINBRIDGE
Coach company National Express is transporting advertising onto the UK s motorways for the first time, and has appointed TDI, the transport advertising contractor, to handle advertising sales. National Express, which operates 450 coaches in England, Scotland and Wales, will initially have ...
ANALYSIS: Will tradition get the axe? - The British Tourist Authority is considering following British Airways and lowering the Union Jack in its marketing and design. Julian Lee finds out why
21 Aug 1997 | by JULIAN LEE
. At the moment the future looks bright for brand Britain and its brood of sub-brands: England, London, Scotland ... Honest, welcoming, romantic, and legend. passionate. England Lush, green ...
REVIEW: Marketing and advertising news in the week’s press
04 Jul 1997 | by EMMA HALL
. The task covers Italy, Spain, Belgium, England, France, Denmark and the Netherlands. Rainey Kelly ...
FCB THE AGONY & THE ECSTASY: FCB celebrates its 50th birthday next week. John Tylee reports on the rise and fall of what was once regarded as one of the hottest agencies in London
04 Jul 1997 | by JOHN TYLEE
true action man, he ran for England in the 800 metres final at the 1936 Berlin Olympics. He had ... as just the kind of fighting man to head an American advertising agency in England . And MacCabe ...
CAMPAIGN DIRECT: ISSUE - Why Radion opted for bus tickets rather than TV
25 Apr 1997 | by ROBERT DWEK
tickets, believed to be a UK first, are available only in the North of England (research showed ...
TV Monitor: A Weekly look at Who’s buying what and when
21 Feb 1997 | by Roger Eastoe, the deputy managing direc
As an important World Cup qualifier match for England, this was going to be a highly watched game....As an important World Cup qualifier match for England, this was going to be a highly watched game. England s dreary fate aside, Sky is claiming the match as an all-time record - pulling ... the pubs and clubs where many more gathered to watch England lose 1-0 to Italy last Wednesday ...
REVIEW: Marketing and advertising news in the week’s press ..
14 Feb 1997 | by GORDON MACMILLAN
Jaguar cars, in a bid by the car company to attract younger buyers. The England football captain ...
HOTLINE
24 Jan 1997 | by EMMA HALL
. Test advertising will begin in the North of England in the spring before a possible major initiative ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
