PRIVATE VIEW
13 Nov 1998 | by NICK HASTINGS, executive creative direc
: Warner Cinemas throughout England ADIDAS Project: Prince Naseem Client: Andy Towne, head ...
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REVIEW: Marketing and advertising news in the week’s press
13 Nov 1998 | by EMMA HALL
as a retail outlet. - Marketing The Manchester United and England footballer, David Beckham ...
SCOTLAND: Break Across the Border - Scotland’s Leith Agency recently won a prestigious Honda contract, ahead of strong Europe -wide competition. Has this set a precedent? Harriet Green takes the temperature up north
13 Nov 1998 | by HARRIEET GREEN
. The past two years have seen the Scots plundering England, stealthily reclaiming what is rightfully ...
MARKETING MIX: I’ll name that brand in one!
12 Nov 1998 | by ALEX BENADY
England s Pride and Glory and Builds Health ....endlines included England s Pride and Glory and Builds Health . The heyday of this brand ...
CAMPAIGNS: A TV triumph for English cricket - Lobbying
06 Nov 1998 | by JENNIFER WHITEHEAD
, were now excluded. The England and Wales Cricket Board (ECB) felt that it could inject much ... : England and Wales Cricket Board PR Team: Westminster Strategy and in-house Campaign: Going into bat ...
FOCUS: INFORMATION SERVICES - Working on a need to know basis/In the world of high finance, where a wealth of information is instantly available 24 hours a day, it’s not just who you know, but what you know that can give you the edge over your com
06 Nov 1998 | by PETER ROBINSON
thinking to find what you are looking for. If the Bank of England announces that it is cutting ...
Why poor infrastructure can render PR spin ineffective
30 Oct 1998 | by BERNARD INGHAM
, Governor of the Bank of England, who bleakly concluded, when pressed by a journalist as to whether he...It has been a bad week for spin doctors and it doesn t look as if things are likely to improve much. This is because their infrastructure is all wrong. Let s start with Steady Eddie George, Governor of the Bank of England, who bleakly concluded, when pressed by a journalist as to whether he ...
ITC decides Vauxhall broke rule in World Cup sponsorship deal
30 Oct 1998 | by CLAIRE BEALE
monitoring found that the England manager, Glenn Hoddle, appeared in both a programme interview ...
FOR THE RECORD
30 Oct 1998 | by ALASDAIR REID
its sales have more than doubled in the North of England following a TV advertising campaign ...
CAMPAIGNS: Sponsorship - Plain sailing for yacht sponsors
30 Oct 1998 | by JENNIFER WHITEHEAD
and an appearance at an England rugby international at Twickenham. Atkinson Courage worked with PR partners ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
