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Optica focuses on health and fashion in review

The Optica Clulow Group, which owns a string of opticians across England, is reviewing its...The Optica Clulow Group, which owns a string of opticians across England, is reviewing its consumer and trade PR. The account is expected to carry a six-figure fee and at least two agencies are known to be pitching for it. Optica is looking to run a campaign through local media and trade ...

CAMPAIGNS: Rallying young stroke victims - Public Awareness

primed for media interest. Two tailored news releases - one for England and one for Scotland - were ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.