to remove filtersGyro embarks on aggressive expansion plans
10 Dec 2002 | by Claire Billings,
University with a BA Hons in marketing design and Bruce graduated from the University of the West of England ...
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THE BOOK OF LISTS: The 10 best viral campaigns
20 Dec 2002
of the Argentinian defence at a free kick with handbags flooded e-mail in-boxes -- 1-0 England. Beckham getting ...
DMA makes Ebiquita chief northern chair
28 Nov 2002 | by Claire Billings,
Smith as north of England chairman.
Roger Black to award Winning Post gongs
19 Nov 2002 | by Claire Billings,
Black represented England at the world's highest profile athletic events over 14 years, winning 15 titles at events such as the Commonwealth, European and World Championships. He also won a silver medal for the 400m at the Olympics in 1996. He gave up competing in 1998 and now presents athletics programmes ...
Direct mail generates £25.1bn in sales
19 Nov 2002 | by Claire Billings,
of England, who account for 70% of the total spend. DMIS managing director Jo Howard-Brown said: "These ...
CPM targets offices for milk drink launch
28 Oct 2002 | by Jennifer Whitehead,
In a campaign by CPM, 600 offices in England and Wales will be chosen and workers will have the opportunity to sample Cafe Met's Choc'o'Latte and Moch'a'Latte flavours. The drink is the latest product from the dairy company Arla Foods. The campaign will also see samples handed out in health clubs, concert halls ...
DMA forges closer links with ISP
23 Oct 2002 | by Jennifer Whitehead,
, with the support of new DMA regional offices covering the North and West of England and Scotland. James Kelly ...
JJ Group wins four-way timber trade pitch
16 Oct 2002 | by Claire Billings,
, joiners and kitchen manufacturing customers in the South of England. The pitch-winning campaign will use ...
Tories hire marketing chief to regain core votes
09 Oct 2002 | by Mark Kleinman,
chief in an effort to re-engage the middle England voters who deserted the party at the past two general
British Gas uses radio response ads to promote website
08 Oct 2002 | by Claire Billings,
The ads, developed by WWAV Rapp Collins, feature a woman asking her husband if he has found out about houses and schools in the area they are moving to. He tells her that he has -- all from the comfort of his own home by visiting house.co.uk. One execution has been developed for England ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
