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British Gas uses radio response ads to promote website

The ads, developed by WWAV Rapp Collins, feature a woman asking her husband if he has found out about houses and schools in the area they are moving to. He tells her that he has -- all from the comfort of his own home by visiting house.co.uk. One execution has been developed for England ...

ANALYSIS: Npower moves into no-brand land

. PROPERTY TRANSACTIONS ENGLAND WALES Sales Yr-on-Yr Turnover (millions ...

It's round, it's a ball and advertisers are chasing it

sustained while watching games; Sainsbury's tries to make the most of England's early scheduled matches ... ". Me neither. While England is gearing up for the World Cup, the UK also prepared for the four ...

Jamie Redknapp injured again for BT World Cup spots

England's World Cup squad. The second ad, a 40-second spot, shows him falling head over heels down some ...

Npower to unveil Cash for Schools internet initiative

for Schools' in the south of England which it eventually plans to roll out nationwide.

LE to support regional brands in ad campaign

The French-owned energy company will roll out press, radio and poster advertising in the London area and South West England from this week flagging up the fact that 70% of customers who leave the group subsequently return. The marketing campaign specifically targets British Gas customers ...

AIS produces Seeboard Energy TV ad as part of retention tactics

is focused on making its existing two million customers in the south east of England aware of its product ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.