CAREERS: Movers - East of England Development Agency
04 Dec 2003
Karen Livingstone has been appointed to the board of the East of England Development Agency. She
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O2 to spend £10m backing World Cup victors England
15 Dec 2003 | by Staff,
LONDON - Mobile phone network mm0O is set to renew its sponsorship of the England World Cup...MmO2's current sponsorship deal with England runs out next summer and the firm, which owns the O2 brand, is keen to sign again to capitalise on the huge amounts of publicity being generated after England triumphed over Australia in Sydney last month. MmO2 has sponsored England since 1995 when ...
England star Rooney signs for Coke in £500,000 deal
28 Nov 2003 | by Jennifer Whitehead,
LONDON - Coca-Cola has expanded its relationship with football by signing England wonderboy Wayne...Rooney, the 18-year-old Everton and England striker, will appear alongside his 17-year-old girlfriend Colleen McLoughlin, according to reports. The ads will be shown in the run-up to the Euro 2004 football championships, to be held in Portugal. Coca-Cola has extensive ties with football in schools ...
Adidas backs England victory with Jonny Wilkinson ad
24 Nov 2003 | by Jennifer Whitehead,
to celebrate England's victory over Australia in the World Cup final on Saturday....hoped we might be able to use for a tactical ad should England win the World Cup -- and what do you know, England beats Australia in the final." Adidas' sponsorship has paid off handsomely with the fly half ...
England expects as rugby final could draw 10m for ITV
21 Nov 2003 | by Claire Billings,
LONDON - The performance of Jonny Wilkinson, media darling of Rugby Union, and his England team..., for the broadcaster. Last Saturday's semi-final, in which England beat the French 24-7, drew an average audience ... audiences are typically lower than other sports, these were particularly good figures for rugby. The England ... with the last Rugby World Cup four years ago, because England got knocked out in the quarter-final by New ...
MEDIA PERSPECTIVE: ITV reaps benefits as viewers rise and see England shine
21 Nov 2003 | by Jeremy Lee, jeremy.lee@haynet.com
Even David Campese would have trouble pouring his peculiar mixture of vitriol, bile and scorn on the news coming out of the ITV Network Centre.
ITV reaps benefits as viewers rise and see England shine
20 Nov 2003
LONDON - Even David Campese would have trouble pouring his peculiar mixture of vitriol, bile and scorn on the news coming out of the ITV Network Centre, writes Jeremy Lee .
BRANDING BRIEF: Heart of England wines revamps range
20 Nov 2003
Heart of England wines, a vineyard based in Warwickshire, is revamping its range through Ztwo
BRANDING: Design Choice - England Rugby Shirt
30 Oct 2003 | by Andy Annett, Managing partner, Liquid
. It looks fine in black, not bad in blue (the French), but loses something in the white of England, despite ... their mates' torsos. Very bonding, I'm sure. Quite how long England will continue with this experiment ...
England's victory over Springboks attracts 6m to ITV1
20 Oct 2003 | by Jennifer Whitehead,
LONDON - The England rugby team's clash against the Springboks on Saturday proved to be a ratings...An average of 5.3m viewers tuned in to the match to watch England beat South Africa 25 ... the appetite that viewers have for England's quest to win the World Cup for the first time. "The game was the biggest so far of the competition, and augurs well for the knockout stages of the event." With England ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
