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Industry @ Saatchi scoops YMCA brief

Working with the head of YMCA in England, Kevin Williams, Industry @ Saatchi will bring 150 YMCA branches together. It aims to help them recognise common cultural and business objectives that run through the organisation. Industry @ Saatchi will then develop a strategy for future growth for the YMCA ...

The Insider's Guide to Production: Get animated

Imagine a diesel engine flying through the sky ... Honda. Imagine a chair talking to a price tag ... Ikea. Imagine a three-legged man winning the World Cup for England ... Coca-Cola. Imagine Frank Zappa, John Lennon and Abba in one commercial for a newspaper ... The Observer. Imagine a bunch of sperm ...

The A List: (Part 4 of 11)

creative executive who hired Sven-Goran Eriksson as the England manager, is not having an easy time ... splashes with headlines such as: "Rio in trouble again over stag-night rampage." What must Middle England ... , who would you be?: Jonny Wilkinson. Where will you be in ten years' time?: Still celebrating England ...

The A List: (Part 3 of 11)

: Nontron, France; Reading, England. Family: Wife Artist; son Ben; daughter Ailsa; thankfully, no pets. What ... , England Rugby magazine, Virgin Radio. What is your favourite brand?: Aston Martin. Name a recent ad ...

The A List: (Part 1 of 11)

, Hertfordshire - according to Country Life, the second most beautiful village in England. Family: Husband Tim ... , Classic FM, The Guardian Friday Review, Willie Lupin's blog "Musings from Middle England", Gardeners ...

The A List: (Part 5 of 11)

the inscription on your gravestone to read?: He single-handedly won the Ashes for England. Lowdown: Glanvill ... late. If you weren't you, who would you be? Playing stand-off for the England rugby team. Where ...

The A List: (Part 8 of 11)

, politics. If you weren't you, who would you be?: England Rugby captain. Where will you be in ten years ... you have worked with?: N/A. What makes you angry?: England losing at football, cricket and rugby ...

The A List: (Part 11 of 11)

, London WC1. Work tel: +44 (0)20 7961 2288. Born: 7 May 1963. Place of birth: England. Lives: Clapham ... find hard to match. A keen rugby player, Wright played for England's Under-21s. Wright, Peter Job ...

The A List: (Part 2 of 11)

be in ten years' time?: At Lord's, watching my son open the bowling for England. What would you like ...

The A List: (Part 10 of 11)

House, The Connection, Newbury RG14. Work tel: +44 (0)7919 413412. Born: 1967. Place of birth: England ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.