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Sheringham and Dallaglio strip for Cancer Research ad

of the disease and self-check steps. Former England rugby captain Dallaglio said: "I fully support ...

OMD to fill research gap for ethnic minorities and media

The MinorityReport survey will track ethnic groups' media consumption, relationship with brands, the impact of advertising on them, and their attitudes and opinions of life in the UK. It will be based on a representative sample of 1,700 respondents in England and will cover ethnic groups including ...

Bowel cancer charity to fight ‘postcode lottery’

of £37.5m for England’s first bowel cancer screening programme. The campaign is also endorsed ...

The Work: New Campaigns - UK

in England and Wales. Now, the Government is launching a campaign to encourage members of the public ... . Despite opening 23 "financial solutions" centres in the south of England, the National Australia Group ...

Media: Double Standards - 'EastEnders is the most depressing thing on TV'

? communications director for the England cricket team would probably ...

Marketing Mix: Name That Brand

The brand has recently focused on its role in combating injuries sustained in sport. It sponsored former England rugby union captain Martin Johnson throughout 2004 using the motto 'Johnno says get on with it'. As well as sports players, physiotherapists and coaches are prime targets. In 2001 it switched ...

Opinion: Marketing Society - Retail has ruined Christmas

There are three main reasons for this. First, there is the decline in religious observance. Second, retailer greed has destroyed the focus of the promotion. Third, customers are increasingly disaffected and marketing-savvy. The disarray in the Church of England has been widely documented, so there is no need ...

Superbrands case studies: Marks & Spencer

refugee who arrived in the North East of England in the 1880s and quickly established a chain of 'penny ...

Agency research aims to tackle ethnic neglect

citizens rising to 9% in England. In London and Birmingham, 33% of the population comes from an ethnic ... in England are coming of age and we need tools to aid greater understanding of a group that will soon ...

For & Against - Are there no characters in media any more?

was followed by a panic-stricken surge of liquidity into world markets fuelled by the Bank of England ... ” argument, therefore, islike talking about whether 1966’s England World Cup team was better than today ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.