to remove filtersWhich? illustrates testing rigour with dirty dog ad
21 Sep 2010 | by Daniel Farey-Jones
, which introduces the strapline "Which? works for you", launched yesterday across central England ...
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AG Barr profits bolstered by exotic fruit drink Rubicon
29 Sep 2010 | by Loulla-Mae Eleftheriou-Smith
The company's surge in profits follows its acquisition of Rubicon for 60m in August 2008. The Irn-Bru brand is reported to have lifted company revenue by 8% after AG Barr invested 15m in a national marketing campaign for the drink, mostly focused on the north of England. Sales of the Rubicon ...
Master, Nadav and Telfer Triumph at Campaign Photo Awards
07 Jul 2010 | by Suzanne Bidlake
Brief To produce an image that promotes VIP days at England's 6 Nations Rugby matches. The aim ...
Marketing's Power 100
26 May 2010 | by Nicola Clark
brewers to boost sales, but as official beer of the England football team, Carlsberg is running its ... of domestic Test cricket in England was extended for a further two years, but the brand axed its involvement ...
Seven Squared sets up B2B unit
06 May 2010 | by John Reynolds
with England manager Fabio Capello. The magazine is sent to all LMA members across the country, as well ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
