to remove filtersMarston's 'Ashes down under' by DLKW Lowe
29 Nov 2010
The campaign continues Pedigree s award-winning heritage of using finely crafted breweriana to deliver lines that kick-start the banter ahead of England s trip down-under. ...
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Top 10 marketing mishaps of 2010
14 Dec 2010 | by Nicola Clark
of incompetence during England s opening World Cup match this summer against the USA. As Steven Gerrard scored to give England the lead, 1.5 million of those watching the game on ITV were treated to the sight of an ad for Hyundai rather than the goal . England fans vented their wrath online, with some posters ...
Brands take out extra 'disgrace' cover
15 Nov 2010 | by Ed Owen
Recent cases include revelations about Tiger Woods' sex life that resulted in brands dropping him , and numerous cases of misdemeanour off the pitch by England footballers. According to Robert Barron of insurance broker Lockton, "disgrace" premiums are increasing in popularity. He said: "It is an awareness ...
Millions of children saw World Cup drinks ads says charity
19 Oct 2010 | by Maisie McCabe
that millions of children as young as four saw drinks ads during England's World Cup games this summer...., Magners, Fosters, Carling and WKD during live England games shown on ITV. A spokesman for Alcohol Concern ... alcohol ads during England s game against Algeria and 1.4 million children saw four alcohol ads during ...
Agencies line up to battle for Intersnack's UK ad business
14 Oct 2010 | by Matt Williams
the chance to attend training sessions led by the former England left-back Graeme Le Saux. ...
Government receptive to food industry, says Sainsbury's chief
12 Oct 2010 | by John Reynolds
relationship has now been rolled out to stores in the North West of England. ...
Coca-Cola axes Rooney campaign following prostitute allegations
04 Oct 2010 | by Mark Banham
Soft drinks giant Coca-Cola has dropped a campaign featuring England striker and brand ambassador...of five books over a 12-year period. The Manchester United and England striker put in a lacklustre performance in this year's Fifa World Cup in South Africa, where he failed to score a single goal. The England ...
AG Barr profits bolstered by exotic fruit drink Rubicon
29 Sep 2010 | by Loulla-Mae Eleftheriou-Smith
The company's surge in profits follows its acquisition of Rubicon for 60m in August 2008. The Irn-Bru brand is reported to have lifted company revenue by 8% after AG Barr invested 15m in a national marketing campaign for the drink, mostly focused on the north of England. Sales of the Rubicon ...
Profile: Riding the waves
21 Sep 2010 | by Gemma Charles
London, but is now happily ensconced in the East of England, dividing his time between a house in Norfolk ...
Tiger Beer drops Wayne Rooney TVC
20 Sep 2010 | by Magz Osborne
SINGAPORE - Tiger Beer has dropped its high-budget TV ad featuring Manchester United and England
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
