Danny Rogers: Miliband campaign could rewrite history
29 Sep 2010 | by Danny Rogers
will fail. Because, as every incumbent has discovered in recent times, one must win over 'middle England ...
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AG Barr profits bolstered by exotic fruit drink Rubicon
29 Sep 2010 | by Loulla-Mae Eleftheriou-Smith
The company's surge in profits follows its acquisition of Rubicon for 60m in August 2008. The Irn-Bru brand is reported to have lifted company revenue by 8% after AG Barr invested 15m in a national marketing campaign for the drink, mostly focused on the north of England. Sales of the Rubicon ...
Smooth signs Honda as first national sponsor
28 Sep 2010 | by Staff
in England on 4 October....Honda's first activity on Smooth will be a sponsorship of the drivetime show, which it will couple with a competition to run throughout launch week offering a Honda Jazz as a prize in Mark Goodier's mid-morning programme. The switch to national broadcasting in England was announced earlier this year, following ...
NatWest eyes digital banking growth
28 Sep 2010 | by Alex Brownsell
of its RBS branches in England and NatWest branches in Scotland following a European Commission ...
Sky introduces new characters in Sky+ ad
27 Sep 2010 | by Sara Kimberley
the strapline "More Family Time" the ad shows the Spenglers, who have recently moved to England, attempting ...
Tesco-stocked food magazine launch attracts legal complaint
24 Sep 2010 | by Katherine Levy
Publisher CatMags Communications received a legal complaint last week that its Food magazine, priced 1.99, is breaching the law by taking the same name as a glossy title distributed in south-west England. The complaint has come from Salt Media, which publishes the seven-year-old title, which is a ...
It's a little early to be reading last rites to our media agencies
24 Sep 2010 | by Robert Horler
are England so rubbish at football?" and "what is the future for media agencies?" - it struck me how similar...The common view of England's inability to win a major tournament appears to be that a combination of too many foreigners in the Premier League and an unwillingness to move away from a 4-4-2 formation means we are doomed to failure. International football has developed and we just haven't kept up ...
Media Perspective: It's a little early to be reading last rites to our media agencies
24 Sep 2010 | by Robert Horler
are England so rubbish at football?" and "what is the future for media agencies?" - it struck me how similar...The common view of England's inability to win a major tournament appears to be that a combination of too many foreigners in the Premier League and an unwillingness to move away from a 4-4-2 formation means we are doomed to failure. International football has developed and we just haven't kept up ...
Close-Up: The Hot Seat - Graham Daldry, Creative director, Specsavers
24 Sep 2010
while England won the World Cup. - What's your most irritating habit? Monotasking. - What belief ...
Close-Up: The Hot Seat - Graham Daldry, Creative director, Specsavers
24 Sep 2010
while England won the World Cup. - What's your most irritating habit? Monotasking. - What belief ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
