15 May 2012
| by Loulla-Mae Eleftheriou-Smith
.
He added that initial Visit-England research found 56% of consumers that saw the ad would be more ...
20 Dec 2011
| by Nicola Clark
handshake. Rio Ferdinand, the England and Manchester United footballer and an anti-racism campaigner, said ...
.
7. ENGLAND'S DWARF-TOSSING RUGBY TEAM
The England rugby union team's trip to New Zealand was overshadowed by a succession of off-field incidents. England vice-captain and royal husband Mike Tindall ...
09 Nov 2011
| by Staff
-profile sponsorship strategy. Recent activity focused on its sponsorship of the England rugby team during the 2011 ...
01 Nov 2011
| by Loulla-Mae Eleftheriou-Smith
on the one-off events happening in England over the course of next year, including the Olympics, the Torch ...
will be allocated to a number of destination partners in England that will work closely with VisitEngland to design ...
to facilitate growth at a local level, and an acknowledgement of the value of our industry to England's economy ...
18 Oct 2011
| by John Reynolds
Airline bmi is to end its sponsorship of the scandal-hit England rugby team after two years....for bmi to become the official airline of the England rugby team.
As well as being the official airline of the England team, which performed poorly during this year s World Cup, bmi had exclusive naming rights for parts of the Twickenham stadium, where England plays its home matches.
O2, Nike, Investec and Land ...
20 Sep 2011
| by Loulla-Mae Eleftheriou-Smith
body wants people across England to feel a sense of 'pride in place'.
Mawer added that the organisation intends to use the torch relay as a tool to 'shine the spotlight on all of England'. VisitEngland ...
12 Aug 2011
| by Alex Brownsell and Gemma Charles
The Premier League season kicks off on Saturday, but marketing England's top clubs is now very much...It was ever thus. In any business, marketing departments grow out of a desire to increase awareness and improve sales. Yet, over time, it occurs to said marketers that the product they promote possesses a brand worth nurturing.
That penny is dropping at Premier League football clubs across England ...
21 Jul 2011
| by Matt Williams
VisitEngland, the national tourist board for England, is looking for an agency to handle a £4...to leverage the events happening in England during 2012 to boost tourism growth that year and in the long ...
01 Jul 2011
| by John Reynolds & Gemma Charles
, partner of The FA and official beer of the England team.
Multiple sponsors in one product area in sport ...
if everyone in a category is doing similar things.'
CARLSBERG ENGLAND TEAM
Length of association: 1995 ...
activity
Carlsberg used its 'Team Talk' push last year to promote its sponsorship of the England team ...