England's second-fastest sprinter puts himself on eBay
07 Dec 2011 | by Loulla-Mae Eleftheriou-Smith
James Ellington, currently the second-fastest sprinter in England and an Olympic hopeful, has been
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Digital marketing to be central to England's rugby World Cup
21 Mar 2012 | by John Reynolds
Organisers of England's rugby World Cup 2015 will try and lure rival Rugby League fans while..., Vaughan said. Digital marketing is likely to involve England Rugby 2015, working with top individual ... are primarily located in the north of England and are a different demographic to rugby union fans. Further ...
Jaguar to sponsor online England cricket highlights
21 Jun 2011 | by Oliver Luft
Jaguar is looking to build an increased presence in sponsoring English cricket. In June last year, it struck a four-year deal to become the official vehicle of the England cricket team. Its latest cricket sponsorship is on the VoD network, owned by sports media firm Perform, which offers ...
Nike declares England 'Grand Slam Champions' in leaked viral
21 Mar 2011 | by Staff
Nike has created a video celebrating the England rugby team's 2011 Grand Slam victory with only one...Video footage describing England as 'Grand Slam Champions 2011', with the Nike swoosh alongside has been leaked on to YouTube. It features England stars Ben Foden, Toby Flood and Chris Ashton in various action shots, before hailing England's victory. While England did not win the Grand ...
England 2018 extends social media campaign for World Cup bid
22 Nov 2010 | by Sara Kimberley
England 2018 is pushing ahead with a social media campaign encouraging football fans across...England 2018 launched the second phase of its digital campaign, created by Engine's Jam, this week ... . Jo Vertigan, England 2018 head of digital, said: "Social media has been a key element of the England ... and show their support." England 2018 will discover if they have won the bid in Zurich on 2 December. ...
England keeper's mistake makes internet bulge
16 Jun 2010 | by Jacob Mathias
England goalkeeper Robert Green was predictably thrust into the social media limelight last week...Green s increased 608%. Buzz about the US World Cup team increased by 250%, while England s buzz ... , and video and image sites that mentioned at least one of the players related to the 2010 US and England ...
The Football Association 'believe in England' by Dare
01 Jun 2010
as possible to show their support for England during the World Cup....; mso-bidi-language:#0400;} Users can join the official England squad' and create their own ...
Umbro signs up for England World Cup hosting bid
20 May 2010 | by John Reynolds
LONDON - England football team sponsor Umbro has signed up as an official partner of the country...illustrating why they are supporting the bid. The viral, which centres on why England should host the World ... the England 2018 campaign. As an inducement to participate, Umbro is offering the chance to win a VIP trip ... the decision is made by FIFA in December on who will host the 2018 World Cup. Andy Anson, England 2018 bid ...
Video: bmi launches innuendo-laden viral campaign featuring England rugby stars
15 Oct 2009 | by Alex Brownsell
LONDON - Airline bmi has launched a viral campaign to support its sponsorship of the England rugby...-bidi-language:#0400;} The tongue-in-cheek viral ads feature England internationals Phil ... generate brand awareness, loyalty and ultimately product sales. Using celebrities like the England Rugby ...
London launches viral campaign for inclusion in England's 2018 World Cup bid
12 Oct 2009 | by Alex Brownsell
for inclusion in The FA's England 2018 FIFA World Cup bid, has launched its first marketing activity....and all its communities. A key component of London's bid for maximum inclusion, should England host ... . The campaign is backed by London-based England internationals John Terry, Ashley Cole, Peter Crouch and Carlton ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
