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Umbro sidelines John Terry from ad campaigns

Sports brand Umbro is seeking fresh football brand ambassadors, with former England captain John...Terry is to face trial in July, accused of racially abusing QPR player Anton Ferdinand. He was stripped of the England captaincy by the Football Association last week. The Chelsea defender was most recently used by Umbro last August, in a campaign to promote its latest England away kit. An Umbro ...

RFU adopts player focus to tackle media setbacks

The Rugby Football Union (RFU), the governing body of the sport in England, is overhauling its...marketing approach. She said it had learned a lot from England s World Cup campaign, when the team ... on England players, with features such as interactive content, extended profiles, interviews, and behind ... to announce key sponsorship deals ahead of the 2015 World Cup, to be held in England. While its sponsorship ...

PR Essays- All to play for

June, and the England team not only involved, but in with a pretty good chance of coming home from ... with football or the England team, now is the time to explore perhaps how it could. Until next summer, like ... creative solution as to how your brand can get involved with the World Cup and England's involvement ...

Drug industry launches shock ad on dangers of fake medicines off the web

and will be shown online and in 600 cinemas across England. ...

 

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