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The Marketing Profile: Christian Stein of Peugeot UK

that I should come to work in England I was very excited, as on the Continent the UK is seen ...

Car manufacturers face uphill battle to shift new cars

If anyone in the automotive industry is hoping that the Bank of England's announcement of a 1.5% cut in interest rates, taking them down to 3%, is going to kick-start car sales, they will have a long wait. New cars are a particularly tough sell in the current climate. Sales have plummeted over ...

The Week in marketing: 11 November 2008

charity formed from the merger of Age Concern England and Help the Aged. Wright is expected to take up ...

Half of consumers to buy less says Henley Centre study

, West England and Northern Ireland feeling particularly anxious. Anxiety is also linked to income ...

The week in marketing: 24 September 2008

' Defra spot This Is England film director Shane Meadows has shot a TV ad for the Department for Environ ...

The Marketing Profile: Mark Simpson, Ford of Europe

Parts Operations, Ford 1987-1989: Parts zone manager for Ford, South-East England 1989-1992: European ... Gadget: iPod Touch Holiday destination: New England Last book read: Empire by Niall Ferguson ...

Dramatic ad slump forecast for ITV1 and other commercial channels

and England's progress to that tournament's final in September, agencies say that a decline was always likely ...

Cash-strapped consumers switch to pay-as-you pricing model for mobile phones, cars, insurance and utilities

couple of years. Npower launched its first smart meter trials in the North East of England in August ...

Euro 2008 sponsors struggle to raise awareness

LONDON - England's failure to qualify for Euro 2008 has hit the tournament's official sponsors...UK sales will be down by 15m due to England's absence, has fallen from 5.5% in 2004 to 1.5% in 2008 ...

Power 100 Marketers of 2008: 51-100

is an official sponsor of the England, Scotland, Wales and Northern Ireland football teams. Gandolfi has overseen ... and Robinsons. 95. Jonathan Hill, Football Association B i NEW The England football team's failure ... the past year, and welcomed Nike's acquisition of England's kit supplier, Umbro. Last year Hill, who still ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.