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Reebok 'ZigTech' by DDB Berlin

22 Aug 2011

DDB Berlin's new spot for Reebok features Chad Ochocinco of the New England Patriots.

Nike 'kick it' by Simons Palmer Denton Clemmow and Johnson

06 Oct 1992 | by John Tylee

A late entrant into the UK football boot market that was dominated by Adidas, Nike wanted to show that it understood football culture and the commercial underscored its commitment perfectly. It featured the then Arsenal and England striker Ian Wright, juxtaposing shots of live action from around the world ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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