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CREATIVE STRATEGY: Cheering on Mars Bars and their worthy goal

150,000 new players to our national game a target that will be tracked via Sport England s Active ...

Wimbledon and Pizza Express top BR app chart

The All England Lawn Tennis Club's app, which last year jumped 12 places to second position in the final stages of The Championships, follows all the action on centre court and beyond until its climax on 3 July. In second place comes another new entrant - Pizza Express. The restaurant chain launched ...

CREATIVE STRATEGY: A pint of brand, please, Magners

, my partner is writing an MA dissertation on Anglo-Saxon amulets in Conversion-period England....of the man who doesn t know his own strength, which featured in the breaks during the recent England ...

Brits and their bank holidays

May bank holiday may be permanently moved to another time of year. England and Wales bank ... announced proposals to move the May Day holiday to St George's Day on 23 April in England and St David's Day ...

BR Video: Kit Kat is successfully hijacking the World Cup

, featuring the England flag, which was mentioned by a number of people in our video. However, out ... with The FA, is an official supplier to the England team. The confectionery company is now in discussions ... " an association with the England team, despite not being an official sponsor. Four years ago, Mars undertook its ...

ITV World Cup coverage to be sponsored by Hyundai and Lucozade

of the FIFA World Cup 2010 and Lucozade Sport is the official sport drink of Team England. The deal ... coverage of the 2006 World Cup peaked with 21.3 million viewers for England vs Sweden. The sponsors, in a ...

Emirates pushes World Cup packages via Sky mobile takeover

beer of the England team, is running a tactical promotion of multipacks across a number of retailers . ...

Carlsberg to run World Cup tactical ads

Carlsberg, which is the official England sponsor, will be running a campaign in the national press promoting multipacks across a number of retailers. The brand is advertising a two-for- 6 offer on four ... Carlsberg did " line and shows the teams it would pick out for England's group - Vatican City, Guatemala ...

Bacardi promotes Mojito Classic with debut national TV campaign

. UM London said sales of Bacardi Mojito Classic in Scotland were 82% higher than those in England ...

M&S to sell other brands for the first time in 125 years

M S has been trialling the sale of 400 branded products in 54 stores in the north and south east of England over the past 16 months. The goods will be available by January. The store said the initial offer will focus on sectors where it has no presence or its own-brand range has a low market share ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.