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Coca-Cola axes Rooney campaign following prostitute allegations

Soft drinks giant Coca-Cola has dropped a campaign featuring England striker and brand ambassador...of five books over a 12-year period. The Manchester United and England striker put in a lacklustre performance in this year's Fifa World Cup in South Africa, where he failed to score a single goal. The England ...

Avoiding a red card

on its link with the England team to drive sales during the event. Last week it rolled out a 'Win ... to exploit its footballing links. 'As an official FA and England team partner, Tesco has some credibility in football and has a right to associate itself with football and England during the World Cup by using ...

Profile: In the name of the family

and bakeries across England. Still based in Bolton, the company is the clear leader in the bread market outside ...

Has the pre-Budget report been good for you?

of England is printing money. Taxes will be cut and public investment increased to revive consumer spending ...

The Week in Marketing: 2 December 2008

England footballer Wayne Rooney, Coke Zero Presents: Wayne Rooney's Street Striker. The three-part talent ...

The Week in marketing: 11 November 2008

charity formed from the merger of Age Concern England and Help the Aged. Wright is expected to take up ...

Financial crisis changes consumers' online habits

that Northern Rock had asked for emergency funding from the Bank of England. His habit of breaking big stories ...

Half of consumers to buy less says Henley Centre study

, West England and Northern Ireland feeling particularly anxious. Anxiety is also linked to income ...

The week in Marketing: 1 October 2008

hosted in England took place in 1966, when the home nation trium-phed. The tournament would be the first ...

The week in marketing: 24 September 2008

' Defra spot This Is England film director Shane Meadows has shot a TV ad for the Department for Environ ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.