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Knowledge on tap: VisitEngland promotes pubs as tourist information centres

-fareast-language:#0400; mso-bidi-language:#0400;} The campaign, entitled Inn England , is being launched ... part of short-break holidays in England. VisitEngland wants pub landlords to position ... . Pubs are a key part of England's brand, our history and way of life,' says Amanda Smyth, head ...

PizzaExpress launches celeb-led campaign

The push, created by Adam Eve, features model Jodie Kidd and singer Sophie Ellis-Bextor, among others, describing their favourite PizzaExpress experiences. Kidd and former England rugby player Lawrence Dallaglio will appear in print ads, while TV presenter Patrick Kielty and Ellis-Bextor will appear ...

Subway hires Burger King's Akhtar as marketing director

to leave to train for ordination at the Church of England. Akhtar will assume responsibilities ...

KFC takes on McDonald's with coffee ads

. The outdoor ads, which will initially run in the Tyne-Tees region of north-east England, will highlight ...

Domino's Pizza to open store in Tesco

period, buoyed by the performance of its iPad app. The pizza brand currently has 553 stores in England ...

Domino's prepares campaign to promote new sandwich menu

The pizza chain has rolled out its lunchtime menu across its 496 stores in England after soft-launching it in select outlets late last year. Domino's is now set for a marketing splurge behind its menu in the second half of the year. The company has heavily invested in social networks as part of its marketing ...

Wicked Witch promotes Orange Wednesdays/Pizza Express meal deal

from the classic film The Wizard of Oz, who now lives a less wicked life in rural England, enjoying a ...

And in the real world: Mortgages, Phorm, M&S, GM/Chrysler

Mortgage approvals grew by 19 per cent between January and February, signalling that the housing market is beginning to show signs of recovery, according to figures from the Bank of England. Source Korea Telecom has begun a trial of the digital technology company Phorm s monitoring software, which ...

Just-Eat to launch first TV push

will roll out in the north of England in November and nationally in 2010. The company is also launching in ...

Starbucks to open 200 drive-thru stores

and the north of England. Starbucks is looking to expand the reach of its coffee by agreeing licences to sell ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.