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Southern Railway 'southern adventure' by VCCP

The campaign comprises TV, radio, press, online, outdoor, direct elements across the South East of England. The campaign includes a 32-page 'southern adventure' activity book for children. The books are to be distributed in packs containing crayons, maps, branded badges and a 'Loco Toledo' moustache through promo ...

Virgin Atlantic 'World Cup sponsorship' by RKCR/Y&R

; mso-bidi-language:#0400;} Virgin Atlantic is the official airline supplier for the England ...

Visit England 'enjoy england' by CST Advertising

CST and COI are launching a TV campaign encouraging people to "enjoy every minute of England"...The campaign promoting the tourist body Visit England, aims to show that no matter how much time you have spare, England has something to offer. ...

England to refresh identity

LONDON - VisitBritain is to develop new-look branding for England as part of its plans to promote...VisitBritain s England international marketing team has appointed integrated agency Space ... for England and rolling it out, initially in France, the Netherlands and Germany. It will test a number ... , general manager for Enjoy England, said the body believes the work will have the power to establish ...

Branding: England to refresh identity

VisitBritain is to develop new-look branding for England as part of its plans to promote...VisitBritain's England international marketing team has appointed integrated agency Space ... branding for England and rolling it out, initially in France, the Netherlands and Germany. It will test a ... , general manager for Enjoy England, said the body believes the work will 'have the power to establish ...

New campaign: South-West of England

A campaign intended to promote off-peak tourism to the South-West of England is focusing

Direct brief: Enjoy England trip

Enjoy England, the domestic marketing arm of VisitBritain, is tying with independent natural

Visit England handed standalone status

within VisitBritain. Amanda Smith, formerly acting general manager for England at VisitBritain, will be VisitEngland's head of marketing. Although a strategy is yet to be finalised, the Enjoy England brand ...

England team checks in with Virgin Atlantic

LONDON - Virgin Atlantic is to fly the England team to the Fifa World Cup in South Africa, having.... The England team's plane will fly from Heathrow to Johannesburg on 2 June, and the FA plans to offset ...

VisitBritain takes fresh approach for England

England marketing director Mike Bedingfield has been working with brand agency Corporate Edge to give 'destination England' a more aspirational feel. The strategy is called Project Rose. All marketing materials will carry the strapline 'Be yourself. Enjoy England' and feature images depicting ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.