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Lappset Group, a leading manufacturer of play, sport and park equipment, teamed up with Finnish mobile game developer Rovio Entertainment to launch the Angry Birds Activity Parks - play equipment for children. Maxim's task was to handle the launch in the UK at an event held at the residence of the Finnish...
Sony Entertainment Television, the pay-TV broadcaster, is set to appoint Walker Media as its first media planning and buying agency, ahead of the launch of the Sony Movie Channel.
Shakespeare Birthplace Trust brought in Willoughby PR ahead of the launch of Anonymous, a film claiming that William Shakespeare had not written any of the plays attributed to him.
Budget Rent-A-Car is sponsoring an online series following the selection process for the Great Britain men's rowing "sweep" squad for London 2012.
The footballer Cristiano Ronaldo stars in a documentary by Castrol to launch its new advanced engine oil product, Castrol Edge.
View all of the winning campaigns from the Media & Entertainment category.
LONDON - Five has appointed Albion to handle an advertising campaign to support the launch of Don't Stop Believing, a new live entertainment show produced by Shine TV and Group M Entertainment.
LONDON - Havas Media's global sports and entertainment division has appointed former managing director of Cunning UK, Fredda Hurwitz, as its global strategic planning director.
LONDON - MediaCom has won the €20 million pan-European media account for Merlin Entertainment, the attractions and resort business that owns the London Eye, Alton Towers and Sea Life.
At Havas Sports & Entertainment, we connect brands to people through their passions. We believe in communication solutions that leverage the power of sport to achieve key objectives for our clients by creating genuine experiences and content for their consumers and stakeholders.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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