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Twentieth Century Fox Home Entertainment appoints global marketing chief

Twentieth Century Fox Home Entertainment has promoted its North America marketing chief Mary Daily to lead its worldwide marketing with immediate effect.

Google to launch 'own-brand entertainment hardware'

Google is developing an own-brand, home-entertainment system that streams music wirelessly through the home, according to reports.

BT to sponsor 'London Live' Olympic entertainment events

BT is to sponsor a series of live screenings and music concerts at Hyde Park, taking place under the 'London Live' banner, during this summer's Olympics.

Ford draws up branded entertainment strategy

Ford of Britain is revamping its marketing strategy in an effort to strengthen its appeal as a trusted car marque.

Compeed signs up Velocity Sports & Entertainment

LONDON - Compeed, the Johnson & Johnson-owned brand, has appointed Velocity Sports & Entertainment to handle its global sponsorship of the ATP Tennis World Tour.

Jameson hires M&C Saatchi Sport & Entertainment for awards brief

LONDON - Pernod Ricard has hired M&C Saatchi Sport & Entertainment to promote the Jameson Empire Awards in 2010.

Vue Entertainment appoints marketing manager

LONDON - Vue Entertainment has appointed Ben Caunter as marketing manager, reporting into Daniel Heale, head of marketing.

Microsoft promotes Xbox 360 as entertainment hub

LONDON - Microsoft is launching a multimillion-pound pan-European campaign to promote the range of entertainment services available on its Xbox 360 console in the run up to Christmas.

M&C Saatchi Sport & Entertainment to launch Sydney office

LONDON - M&C Saatchi announced today that is is opening a Sydney division of M&C Saatchi Sport & Entertainment company on 1 October.

Vue Entertainment hires Travelodge marketer Daniel Heale

LONDON - Vue Entertainment has named Daniel Heale to the newly-created post of head of marketing, reporting into Mark de Quervain, sales and marketing director of the cinema company.

 

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