Peter Ross made head of Weber Shandwick's tech team
22 May 2012 | by John Owens
and entertainment, and industrial technology were highlighted by Ross as areas of focus. He also pointed to clients ...
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Entertainment: Lappset happy with angry approach
24 May 2012 | by John Owens
mobile game developer Rovio Entertainment to launch the Angry Birds Activity Parks - play equipment
Consumer: Lego builds brand quality at St Pancras
18 May 2012 | by Hannah Crown
Kids performed to entertain station visitors. Measurement and evaluation Time Out declared ...
MySpace in agency talks ahead of brand relaunch
17 May 2012 | by John Owens
the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...
Warning over Heathrow Airport as Olympics' PR weak spot
04 May 2012 | by John Owens
. Meanwhile, Helen Yiend, account director at M C Saatchi Sport and Entertainment, praised the London ...
Consumer: Reebok's 3D street art a record-breaker
03 May 2012 | by Kate Magee
Reebok brought in M&C Saatchi Sport & Entertainment to promote its work with CrossFit....Campaign: Creating the World's Largest 3D Street Artwork Client: Reebok PR team: M C Saatchi Sport Entertainment Timescale: November 2011 Budget: 60,500 In 2011, sportswear giant ... of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ...
PrettyGreen
01 May 2012
of Operations. We also created more clearly defined divisions; Entertainment, Music, Consumer, and built ...
Ex-Shine director Natalie Luke launches consumer start-up
30 Apr 2012 | by Hannah Crown
The sport, entertainment, FMCG and lifestyle shop, which comprises three people, is currently focusing on new brands, and has recently won healthy snack brand Bear. The agency has landed the brand s first ever comms campaign, part of a marketing and advertising drive that will focus on a dried fruit ...
Channel 4 swoops for WWF's Benjamin Ward
27 Apr 2012 | by Sara Luker
Ward starts on 21 May to cover the maternity leave of Sarah Booth, the current publicity chief. The one-year contract will see Ward manage all consumer press output for the channel, covering factual, drama and Film4, comedy and entertainment, factual entertainment and digital. He will report ...
Public Sector: Staffordshire fires up smoke alarm testing
26 Apr 2012 | by Helen Lawson
Welephant joining club mascot Pottermus for the half-time entertainment while the video was shown. After ... tactics for this kind of activity, but by combining an entertaining and positive delivery with a strong ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
