Former Carlsberg marketer Roberts takes up cricket role
09 May 2012 | by John Reynolds
brief to reposition its Edgbaston stadium as a multipurpose entertainment venue.
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Unilever partners with News Corp and Viacom for digital content
28 May 2012 | by Loulla-Mae Eleftheriou-Smith
promotions on its entertainment properties to drive women (18-49 years old) to the WIGS channel and build ...
BA unveils plans for giant screen in Olympic Park
04 May 2012 | by Loulla-Mae Eleftheriou-Smith
stage, live entertainment, short films and visits from Olympic and Paralympic athletes. Tickets ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
-commerce Merlin Entertainments Group Gatwick Express (Go-Ahead Group) VCCP John Lewis.com (John Lewis ...
BT London Live signs up Duran Duran and Stereophonics
01 May 2012 | by Matthew Chapman
customers will have 24-hour exclusive access to the tickets from Thursday. Additional entertainment ...
Heineken unveils London Olympic venue
17 Apr 2012 | by Gemma Charles
". Entertainment at the venue will be varied, including sports activities, bars and restaurants, and appearances ...
Barclaycard secures sponsorship of NEC venues
01 Mar 2012 | by Alex Brownsell
Barclaycard is hoping to emulate the success of O2's entertainment venue sponsorship though a deal...music and entertainment sponsorship properties, including Wireless Festival in London, Wembley Arena ...
BP's brand image benefits from London 2012 sponsorship, claims research
17 Feb 2012 | by John Reynolds
from sponsorship specialist Havas Sports & Entertainment....Sports Entertainments, said: "These results provide persuasive evidence that sponsoring the Olympics ...
BT to sponsor 'London Live' Olympic entertainment events
07 Feb 2012 | by Matthew Chapman
London Live , which will take place every day of the Games, will also include live music, sports and entertainment events in Victoria Park and Trafalgar Square. BT signed a deal in 2009 to become the official telecommunications partner of London 2012 at a reported cost of 80m. It is understood to be backing the Hyde Park ...
Review of the Year: Top 10 marketing mishaps in 2011
20 Dec 2011 | by Nicola Clark
and decided which film to watch, only to be told that the in-flight entertainment system is kaput. The Duke ... experience on a BA flight. The pair were offered 200 compensation after they were left without entertainment ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
