17 May 2012
| by John Owens
the brand has looked to reposition itself away from pure social media and towards a focus on entertainment ...
03 May 2012
| by Kate Magee
Reebok brought in M&C Saatchi Sport & Entertainment to promote its work with CrossFit....Campaign: Creating the World's Largest 3D Street Artwork Client: Reebok PR team: M C Saatchi Sport Entertainment Timescale: November 2011 Budget: 60,500
In 2011, sportswear giant ...
of the campaign, Reebok asked retained agency M C Saatchi Sport Entertainment to build anticipation ...
30 Apr 2012
| by Hannah Crown
The sport, entertainment, FMCG and lifestyle shop, which comprises three people, is currently focusing on new brands, and has recently won healthy snack brand Bear. The agency has landed the brand s first ever comms campaign, part of a marketing and advertising drive that will focus on a dried fruit ...
19 Apr 2012
| by Matt Cartmell
Following a competitive pitch process involving three agencies, H+K s sports division has been chosen to handle Blue Square s consumer comms. Blue Square is part of the gaming and entertainment company Rank Group. H+K Sports director Steve Bradley will be leading the account, who said: Having Blue ...
19 Apr 2012
| by John Owens
Entertainment, says of Gower: 'I had a real trust with her and you knew there would be no nonsense. She has spot ...
, for whom I worked in the sports team at H K and who is now CEO of M C Saatchi Sport Entertainment. He ...
12 Apr 2012
| by Matt Cartmell
, Comedy and Entertainment.
Ian Johnson said of Trent: She has a fantastic background in talent ...
05 Apr 2012
| by Sara Luker
and leisure, which include drinks, sport, travel, home entertainment and telecoms. The aim of diversifying ...
03 Apr 2012
| by John Owens
UKTV, which owns a network of ten channels including Dave and Alibi, is looking to pick two to three agencies for ongoing consumer projects covering entertainment, lifestyle and factual.
Zoe Clapp was made UKTV head of comms in January and said the move followed an internal comms reshuffle ...
22 Mar 2012
| by John Owens
Shakespeare Birthplace Trust brought in Willoughby PR ahead of the launch of Anonymous, a film claiming that William Shakespeare had not written any of the plays attributed to him.
19 Mar 2012
| by Alec Mattinson
-president of global comms and entertainment, Diane Pelkey, who commented: As an expert in brand building, PrettyGreen ...