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Microsoft prepares MSN UK 'Best of now' campaign

The MSN push centres on a 60-second video, featuring a series of 3D graphics and a voiceover claiming that MSN stands for real-time technology and journalism. The clip, which breaks next week, will be shown as a pre-roll around ITVPlayer and 4oD content, and will be seeded across entertainment ...

Think BR: Weird web culture is bigger than cheap LOLs

shorthand, a method of giving entertaining, personalised responses in both public and private conversations ...

My YouTube ad of the week: Sushma Sagar, Banana Republic

it just entertain - but it clearly and memorably communicated the brand message. Bravo. ...

My Media Week: Marco Bertozzi

executive of ZenithOptimedia, which always turns out to be an interesting and entertaining discussion ...

Campaign Viral Chart: Angry Birds burst in but Kony keeps spreading

3. Rovio Entertainment 'Angry Birds Nasa announcement' created in-house 37,788 shares this week ...

Industry view: How will the 'new iPad' change marketing?

, Absolute Radio Apple launches for entertainment media owners have become as important to report ...

My YouTube ad of the week: Martin Bailie, Glue Isobar

references to the original (for the bloggers), is entertaining and tells a story. But it's the wrong story ...

My YouTube ad of the week: Martin Bailie, Glue Isobar

, and in its place an honest and entertaining anti-hero for the masses. Predominantly finding young men ...

Campaign Viral Chart: Coke's Filipino fillip becomes most shared

5. Blizzard Entertainment 'hunter' by BBDO 14,193 shares this week All time: 322,522 shares ... ,964 shares 8. Blizzard Entertainment 'birthday gift' by BBDO ...

Campaign Viral Chart: Same-sex marriage ad is most shared

,724 shares 4. Blizzard Entertainment 'hunter' by BBDO 51 ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.