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NEWS: Maverick Media goes digital with Fodor Wylie

10 Nov 1995 | by STEVE BEVAN

the entertainment industry and Maverick s first mock-up is a press kit for cult movie Reservoir Dogs. However ...

DIARY: Playstation success was enough to make its teen audience sick

03 Nov 1995

Sony Computer Entertainment s head of PR Alan Welsman informs me that he is winding down PR...Sony Computer Entertainment s head of PR Alan Welsman informs me that he is winding down PR activity around its new computer game Playstation in the run up to Christmas as demand is fast outstripping supply. This is no doubt the fault of its own PR agency MacLaurin Communications ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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