ADVERTISING: Will the world warm to BA’s new image?
11 Jan 1995 | by HARRIET MARSH
passenger entertainment and information system, during the coming year, supported by specific press ...
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MARKETING MIX: PROFILE; Putting the focus on growth
11 Jan 1995 | by SHARON MARSHALL
his current role as head of marketing for Sony Computer Entertainment, he d already had eight ... (electronic publishing) April 1995-Jan 96 Head of UK marketing, Sony Computer Entertainment From Jan 96 ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
