21 Nov 1997
| by RICHARD COOK
as running features on entertainment, activities, technology and
wildlife.
Rupert Mellor, the editor ...
20 Nov 1997
| by ANDY FRY
is important for the credibility of the
magazine. We ve got to tell stories in an entertaining way, which ...
24 Oct 1997
| by KAREN BENEZRA
and
entertainment programming as well as in the arenas themselves.
The ban was also breached when local ...
16 Oct 1997
| by HARRIET MARSH
-line communications and entertainment products.
Martin Dawes has drawn on its expertise in retail and service ...
16 Oct 1997
| by JULIAN LEE
It was never a campaign loved by the industry, but Somerfield s
two-year flirtation with Birds of a Feather s Lesley Joseph raised
awareness and established the Pricecheck at Somerfield.
While Dorian entertained the public with double entendres, Somerfield
began transforming its 650 ...
03 Oct 1997
| by MAIRI CLARK
s sports marketing and sports entertainment divisions. - Marketing
Week...Nike has poached Ian Todd, the joint number two at the sports
marketing agency, the International Management Group. Todd, IMG s
director of operations for Europe, Africa and the Middle East, will head
Nike s sports marketing and sports entertainment divisions. - Marketing
Week
Bupa has ...
03 Oct 1997
| by PENNY HUGHES
, targeting light entertainment, drama and films.
The break was seen as an opportunity to step up its ...
02 Oct 1997
| by MIKE HEWITT
to prove, I
suppose, just how bereft of entertainment we are at Hewitt Towers....What a shame that the story of the week fizzled out before it got
started. There was some excitement over the breakfast table when I read
that Safeway and Asda were planning a merger. This goes to prove, I
suppose, just how bereft of entertainment we are at Hewitt Towers.
It is an intriguing ...
19 Sep 1997
| by NICOLE DICKENSON
MTV
The music and youth entertainment channel s fashion clothing range seems
to be what MTV viewers want, what they really, really want. Focus group
research across Europe into the sort of brand extension MTV viewers
would be amenable to identified fashion as well as music
(unsurprisingly ...
12 Sep 1997
| by ANNA GRIFFITHS
, distract and entertain.
The campaign is designed to talk to Waterstone s existing customers,
while ...