to remove filtersTalk Loud boosts Disney PC games
11 Dec 1998 | by SIMON ELLERY
French video game developer Infogrames and PolyGram Filmed Entertainment. ...
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Hasbro plans PR drive for Action Man’s relaunch
11 Dec 1998 | by SIMON ELLERY
to help relaunch the entertainment and sports venue following its pounds 8 million summer ...
Infogrames hires MS&L for UK work
04 Dec 1998 | by SIMON ELLERY
French video games developer Infogrames Entertainment has appointed Manning Selvage and Lee...French video games developer Infogrames Entertainment has appointed Manning Selvage and Lee to handle its UK corporate PR. The account was won without a competitive pitch two weeks ago. MS Infogrames is widely recognised in Europe as the leader in the interactive entertainment industry, and we ...
STOP PRESS: Software house Rebellion hires Bastion
27 Nov 1998 | by JULIETTE GARSIDE
UK entertainment software company Rebellion has handed its first PR account to specialist agency...UK entertainment software company Rebellion has handed its first PR account to specialist agency Bastion. Bastion will mainly promote the company in the specialist, trade and lifestyle press next year. Rebellion is due to launch two computer games, Aliens vs Predator and Rainbow 6, in 1999. ...
PUBLIC RELATIONS: PR in the driving seat - PR is often at the forefront of a consumer product launch. This requires careful integration with other elements of the mix to deliver the results Robert Gray reports.
26 Nov 1998 | by ROBERT GRAY
Among Consolidated s clients is Buena Vista Home Entertainment. Clearly, the launch of movie videos ... of which are members of industry body the Entertainment Marketing Association. New Media Group ...
STOP PRESS: Eccles takes top comms role at BIB
20 Nov 1998 | by HARRIOT LANE FOX
Julian Eccles is leaving his post as special adviser to the Secretary of State for Culture Media and Sport Chris Smith, to become the first corporate communications director at British Interactive Broadcasting. BIB, which launches next spring andwill provide home shopping, banking and entertainment ...
With our editors it’s no wonder we have so little faith in newspapers
20 Nov 1998 | by BERNARD INGHAM
as entertainers than informers. This brings me to Mr Elliott with whom I have occasionally passed a ...
Red excess
12 Nov 1998 | by LISA CAMPBELL
,000 in 24 hours on food, entertainment and accommodation....Smirnoff Red is running a competition inviting two people to say how they would spend pounds 10,000 in 24 hours on food, entertainment and accommodation. Whoever spends the money in the most hedonistic way receives a prize of pounds 20,000 to spend at their leisure. The competition, by Mark ...
INTERNATIONAL: Shandwick wins Titanic tour PR
06 Nov 1998 | by MAGGIE BROWN
-based entertainment company, Special Entertainment Events, in Europe and the US....LONDON: Four Shandwick offices have jointly won an account to promote Hollywood-based entertainment company, Special Entertainment Events, in Europe and the US. The first project Shandwick ... Travel and Leisure, Shandwick Munich and Shandwick s American specialist entertainment agency, Rogers ...
FD to raise Pathe corporate profile
06 Nov 1998 | by SOPHIE BARKER
and entertainment group Pathe....Financial Dynamics has won a four-way pitch to raise the corporate profile of French media and entertainment group Pathe. For six-figure fees the agency, Pathe s first, will promote the group in the worldwide financial community, in particular among business journalists and analysts. Pathe s decision ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
