CAMPAIGN DIARY: IPA makes house calls to liven its Xmas party
18 Dec 1998 | by MAIRI CLARK
their luxurious pads to provide entertainment for its Christmas party on Monday. TBWA s client services ...
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MEDIA: ITV calls for BBC probe
19 Dec 1998 | by ANNE-MARIE CRAWFORD
that inform, educate and entertain and that enrich their lives in ways that the market alone will not. We ...
HOTLINE
18 Dec 1998 | by JOHN TYLEE
to transfer funds. United Broadcasting and Entertainment, which includes Meridian, Anglia, HTV ...
MEDIA: FOR THE RECORD
18 Dec 1998 | by ALASDAIR REID
, the networking and communications company. Time Out, the weekly listings and entertainment guide, has ...
MEDIA SPOTLIGHT ON: LONDON NEWSPAPER MARKET - Associated launch could see a renewed London press war. Maxwell was crushed but the Standard faces a new danger, Alasdair Reid says
18 Dec 1998 | by ALASDAIR REID
on entertainment, advertising and listings. MTG s Metro titles, though, are grown-up newspapers, with home ...
AGENDA: Empire building in the digital age - BSkyB is changing the focus of its marketing as it faces up to new multi-channel competition in digital TV. Elisabeth Murdoch spoke exclusively to Anne-Marie Crawford about Sky’s digital masterplan and
17 Dec 1998 | by ANNE-MARIE CRAWFORD
. It s up to Sky Entertainment to capitalise on that demand. With that she offers to draw me a ... management rejig, which resulted in the creation of two separate arms: Sky Networks and Sky Entertainment ... on acquisition, or on driving dish sales, says Murdoch. Sky Entertainment is dedicated to marketing ...
NEW MEDIA: Martin Dawes’ web upgrade to plug net service
17 Dec 1998 | by ANNE-MARIE CRAWFORD
information, entertainment, sport, travel, lifestyle, education and technology. Martin Dawes intends ...
NEW MEDIA: Mini plans web drive
17 Dec 1998 | by BINNUR BEYAZTAS
. The UK site will include a games and entertainment section and a discussion forum, from which it aims ...
MARKETING MIX: BMP DDB Xmas cards trump the lot
17 Dec 1998 | by JANE BAINBRIDGE
the Uncovered series on Sky One about holiday reps, and it s very entertaining, says advertising director ... and for organising a real piss up where the former comrades were entertained by Landsdown Conquest s Rob Jebb ...
MEDIA: The decor decade - Home interest titles have multiplied in recent years, whether as standalone, TV spin-offs or contract titles Andy Fry reports.
17 Dec 1998 | by ANDY FRY
and entertaining magazine format, says editor Sue Rose. We felt that the existing titles were looking ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
