to remove filtersViewers criticise Levi’s hamster ad
28 Aug 1998 | by HARRIET GREEN
but to entertain the viewer. The ad was widely researched and this was the out-take chosen by all the respondents ...
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Levi’s launches global ads to promote Aids awareness
27 Nov 1998 | by ELEANOR TRICKETT
in a serious but entertaining way. Condom man - the main character in the 15-second ...
Levi’s pulls hamster ad after complaints
27 Aug 1998 | by LISA CAMPBELL
, but to entertain the viewer, said Amanda Le Roux, Levi s marketing director. ...
LIVE ISSUE/ADIDAS: Why Adidas is searching for new creative shops - Should Leagas Delaney be worried by this threat to its status, Harriet Green asks?
03 Jul 1998 | by HARRIET GREEN
ad, on the other hand, is entertaining and fun. But it stops there. It doesn t say anything ...
NEW MEDIA: Diesel fuels Net sales
09 Apr 1998 | by BINNUR BEYAZTAS
, and to have a huge entertainment value. Other Internet stores just provide transactions, but we want ...
Armani strikes ad deal for Time’s anniversary
27 Feb 1998 | by ANNA GRIFFITHS
the magazine is linked to popular culture. Time is part of the media and entertainment giant, Time Warner. ...
AGENDA: PROFILE - Hi-de-Hi roller/KEN JOHNSTON MARKETING DIRECTOR BUTLIN’S
26 Feb 1998 | by SUE BEENSTOCK
talented performer delivering high-value entertainment. The Redcoats are something that no one else has ... -year refurbishment exercise, in which everything from accommodation and entertainment to uniforms and sports ... re still mass-market, fun entertainment, but it s quality at a reasonable price. I m promising ...
REVIEW: Marketing and advertising news in the week’s press ..
20 Feb 1998 | by MICHELE MARTIN
-Erickson. - General release Sony Computer Entertainment has pulled its print campaign for the Sony ...
NEW MEDIA CHOICE: THE GAP WEB SITE
19 Feb 1998 | by ANDREW WALMSLEY, Head Of Digital Media,
. It s entertaining, and the product information is kept in the background until needed. But this approach ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
