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Media and entertainment are outdoor’s big spenders

Media and entertainment has become the biggest spending category in outdoor advertising...Media and entertainment has become the biggest spending category in outdoor advertising ... and entertainment sector spent pounds 59.6 million on outdoor advertising in 1997. New expenditure figures ... Spend 96 97 96 (pounds m) (pounds m) 1 2 Entertainment ...

DIARY

Another entertaining press release landed on Campaign s newsdesk this week, once again making...Another entertaining press release landed on Campaign s newsdesk this week, once again making the long journey into work worthwhile. Aimed at publicising Classic FM s Eurostar promotion, it informed us that luxury weekend breaks on Eurostar are to be given out as prizes to the writer ...

INTERNATIONAL: MEDIA GIANTS (SPONSORED BY MOTHER TONGUE WRITERS)

TIME WARNER Time Warner is the world s largest media and entertainment group. Revenue ... Entertainment, Turner Pictures Worldwide, Telepictures Production MAGAZINE PUBLISHING Time Inc ... Illustrated, People, Entertainment Weekly, DC Comics MUSIC Atlantic Records, Elektra ...

BBC boosts science programming with monthly magazine

director of motoring, sport and entertainment, said: It will focus on innovation and leading ...

INTERNATIONAL: Ted Turner’s marriage guidance allows the Time Warner odd couple to find happiness - Time and Warner have put their differences aside, and it’s about time too. Report by Alasdair Reid

executives at Time Warner Entertainment - the division created to run film and TV - threatening open revolt ... -west schizophrenia by folding Time Warner Entertainment s management structure into Time Warner headquarters in New ... and he was unable to dissuade Levin from selling the entertainment cable channel, E!, last year ...

SPOTLIGHT ON: CHANNEL 4: Future of Channel 4 could be in multicultural mainstream - Popular minority shows at peak times on 4? Alasdair Reid asks if it could work

and light entertainment to comedy. I see no evidence that audience levels would necessarily suffer ...

MEDIA: Profile: Making news come alive at 5 - Chris Shaw, editor, Channel 5 News

agenda on 5 News, citing more sports, consumer affairs, entertainment and the environment ...

GAY MEDIA REPORT: THE GAYPERS DEBATE - Competition for ad revenue between the paid-for gay press and the weekly free gay papers, the gaypers, is at an all-time high. Here, both sides of this market argue the pros and cons

, Vadavision, publishes Thud, a weekly magazine with an emphasis on news, features and entertainment. A seven ...

FOCUS: BROADCAST PR - Learning to love the radio stars/The emergence of a new generation of personality-led radio programmes is challenging the creativity of radio PR people. Tara Nealon reports

reputation with the end users. Personality-led radio programmes tend to be fun, entertaining ... that the coverage may be used in an entertaining way. Clients must be realistic and be prepared to have ... laughter and light entertainment. Most personality-led stations make it a policy not to e allow any ...

Renault takes chorus line approach

parents entertaining their baby on a long journey and a group of young holidaymakers confronted ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.