to remove filtersPUBLIC RELATIONS AWARDS 2000: Craft - The Colophon Award. Best Internal Publication
27 Oct 2000
it more reader-friendly, impactful and entertaining for a predominantly female readership. Fun ...
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DIARY: PRCA seeks PR musos to form covers band for its Mardi Gras ball
08 Dec 2000
tickets are selling for pounds 47 each, instead of splashing out on some expensive entertainment, the PRCA ... . But Hamilton maintains they are after some of the more 'senior' members of the industry to entertain those who ...
FEATURE: Music festivals grow up - Major brands are wisening up to the value of music festivals as a promotional vehicle for reaching the lucrative youth market. David McCormack reports
18 Aug 2000 | by DAVID MCCORMACK
of entertainment at KLP Euro RSCG. Consumers nowadays are very brand-literate and appreciate good ...
Campaigns: Sponsorship - Homing in on the cult of the spinmasters
16 Jun 2000 | by BEN BOLD
press, entertainment magazines and on-line media. Internet audiences were targeted by Slice s New ...
DIARY: Agencies decide that the way to a journalist’s heart is through a bottle
17 Mar 2000 | by JENNIFER WHITEHEAD
throwing parties in shameless ploys to entertain journalists....Last week was something of an alcohol-fuelled one, with Fishburn Hedges and Harvard PR both throwing parties in shameless ploys to entertain journalists. Naturally enough, the ploy worked ... left to make sure everything was in order. Between their entertaining and janitorial duties ...
Focus: Corporate Video - Life beyond linear/Technological advances need not signal the end for corporate video, but new methods of delivery mean new challenges in terms of holding audience attention. Mary Cowlett reports
11 Feb 2000 | by MARY COWLETT
as an entertaining way to explain what the company is about to potential new clients. And recently, Medialink ...
Campaigns: Events PR - British Gas avoids new year hisses
21 Jan 2000 | by SUZAN LEAVY
editorial promotions for CSS Stellar Entertainment through London s Evening Standard and the Mail ... , LDA was able to pitch the story to millennium, entertainment and broadcast correspondents. Nearer ... . Client: CSS Stellar Entertainment and British Gas PR Team: LDA Communications Campaign: British Gas ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
