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EDITORIAL: Financial hurdles render marketing an impossible job

by a cacophony of confused messages that do not inform, educate or entertain. The small print ...

Advertisers expect downturn to be brief

confirms the entertainment and media sectors among the worst hit, with budget cuts being most common. Also ...

STOP PRESS: Gullane Entertainment signs licensing deal

Gullane Entertainment, owner of the Thomas the Tank Engine %26 Friends brand, has signed a three

NEW MEDIA: Yahoo! signs content deal with Kalends

other channels, such as events information on entertainment, conferences and sport. Yahoo ...

Egg launches interactive TV campaign

campaign on PlayJam, the interactive entertainment channel on Sky Digital.

PRIVATE VIEW: Greg Delaney

endline: "Oo football. Barclaycard. Marvellous. Isn't it?" Reality 0, Entertainment 6 ... "bringing people together" campaign -entertainment packages Client: Katrina Lowes, head of consumer ...

BV enters PR with Midnight acquisition

, a specialist technology and entertainment PR company, for up to 3.5m.

OPINION: Mills on ... Royal and Sun Alliance/More Th>n

? Funnily enough, Eagle Star did just that a few years ago in a very entertaining and arresting campaign ...

NEW MEDIA: News in brief

Interfocus has spawned a new media arm called Interfocus Digital. The operation will be headed up by Gifford Morley-Fletcher, previously director of digital entertainment at Kpe Europe and founder of new media agency Foresight. It has already started on digital projects for existing ...

NEW MEDIA: News in brief

Interfocus has spawned a new media arm called Interfocus Digital. The operation will be headed up by Gifford Morley-Fletcher, previously director of digital entertainment at Kpe Europe and founder of new media agency Foresight. It has already started on digital projects for existing ...

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