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Future shakes up Edge editorial to boost reach

entertainment industry bash InDin. Future Games is part of Future Publishing, which also publishes Digital ...

PlayStation 2 sends excuses card mailing

Sony Computer Entertainment UK is to promote eight new PlayStation 2 titles launched in time

Revamp could see AOL stop carrying advertising

is likely to draw on the entertainment assets of its parent company, which owns some of the world's biggest ...

Fallon wins Sony's £70m pan-European advertising

and IT products in Europe, from hi-fi components and Wega Theatre home entertainment systems to Walkman, digital ...

Console game ads banned for being offensive

the child. The advertiser, Acclaim Entertainment, said the ad was for a game that featured people dealing ... 's target audience, who are in their mid-twenties. The Xbox ad for a new game from Ubi Entertainment upset ... was not suitable for a magazine that was read by children. Ubi Entertainment explained that it had checked the ad ...

OMD scoops $100m global Siemens business

Entertainment, Sony Pictures and Sony Consumer Electronics, but not Sony PlayStation. It was last night refusing ... Europe, jointly with Sony Music Entertainment Europe, Columbia TriStar Film Distributors International and Columbia TriStar Home Entertainment, confirms that it has entered into final discussions with OMD Europe ...

Sony to hand OMD $500m European media account

The Japanese electronics and entertainment giant shortlisted OMD, Zenith Optimedia and MindShare in April for the media buying work across all of its businesses, except for PlayStation and Sony Ericsson ... in the review after working for Sony Computer Entertainment on PlayStation, which it will continue to handle ...

Can MMS ever match the success of SMS?

, MMS will also facilitate new forms of mobile entertainment. Snazzy new polyphonic ringtones ...

Vodafone pays Vivendi £90m for remaining half of Vizzavi

The deal gives Vodafone 100% control of Vizzavi, with the exception of Vizzavi France, which is now wholly owned by Vivendi. According to Vodafone, it will continue to focus Vizzavi on providing multimedia entertainment-led consumer content and plans to further integrate it into the Vodafone Group ...

Diesel and DKNY voted coolest brands

The brands beat off competition from UK lingerie label Agent Provocateur, as well as Adidas and the sunglasses maker Oakley to top the survey. In other categories, 'The Simpsons' was deemed the best entertainment brand, while Apple topped the list of the brands with the coolest design, beating Volkswagen ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.